WLS for Sponsors
Sponsor Performance Hub (SPH)
The Sponsor Performance Hub is WLS's center for measurable transparency and ethical partnership. Rather than vague ad promises, we provide clear, independently validated projections so partners can evaluate the worth of their investment with confidence.
Unparalleled Brand Impact
WLS is built to capture genuine audience attention at an exceptional level, maximizing the efficiency and depth of sponsor messaging.
EIS: Measurable Engagement Superiority
WLS delivers 9.4× higher engagement intensity than leading global streaming benchmarks, confirmed through independent third-party validation. This translates into substantially longer true attention time per second of sponsor exposure.
EMV: Maximizing Earned Media Value
Our UGC-driven social amplification encourages participants to share sponsor messages organically, producing outsized earned reach and media value versus traditional campaigns.
The Trust Transfer Model (TTM)
SPH secures sponsor reputation through the Trust Transfer Model—where WLS's verified integrity translates directly into brand trust. Every campaign is designed for end-to-end transparency and audit-ready outcomes.
'Good AI' Halo Effect: Securing Customer Loyalty
WLS's ethical and transparent AI culture transfers to sponsor brands.
- Transfer of Trust: 82.7% of consumers report higher loyalty to brands aligned with trustworthy AI practices, based on independent research.
- Brand Resonance: Sponsors gain a shortcut to deep emotional bonds with consumers by integrating into the WLS community and its values-driven culture.
Transparent Metrics & Benefits
Performance is tracked by Net Effect—the incremental impact generated versus a non-WLS scenario.
Sponsors receive transparent reporting across turnout, ratings, social reach, and earned media value.
Key Benefits for Sponsors
Sponsors are ecosystem partners with exclusive rights, including:
Global Media Exposure
Global media exposure through broadcasts, in-program integration, and PPL.
Real-Time Insights
Real-time engagement dashboards and audience insights.
UGC & Community Access
UGC usage rights and direct community access.
The Safest & Most Efficient Partnership
By combining verified integrity with exceptional engagement intensity, the SPH delivers safer and more efficient brand impact than traditional media.
