HappyBomb™ is our dance music festival format for audiences across generations. People create and enter challenges through Competition AOS; the first-place winner becomes the protagonist of the stage. Around that idea, we develop concerts, festivals, performances and live content shaped by their audience and creative purpose.
Bring HappyBomb™ to Your Audience
HappyBomb™ begins with people creating. They enter challenges through Competition AOS, and the first-place winner becomes the protagonist of the stage. The development conversation starts with this participation journey, the festival audience and the music that brings different generations together.
A live concept can become a show treatment, running order, stage and screen direction, and a plan for audience participation. The wider Live Entertainment Master and True Stage offer additional creative contexts for concerts and performance projects, each with its own agreed relationship to the production.
Planning brings together venue requirements, artist and contributor coordination, rehearsal needs and production responsibilities. A proposed HappyBomb™ edition gives the first-place winner a central role on the festival stage. Its presentation follows the audience, musical direction and character of the event.
Production can combine stage direction, audience creations and live capture, followed by edits for streaming, highlights or continuing participation. Music, contributor permissions and delivery needs are established with the partners. Any proposed IronFI integration receives a defined implementation scope within the project.
We welcome conversations with venues, promoters, festival organisers, artists, streaming platforms and brands. Share the location, intended scale, musical direction and timing, together with your production role. We can then explore a HappyBomb™ adaptation, another original format or a live project developed together.
Tell us your audience, platform or venue, territory and current development stage.
